| Sizzler, the global franchise,
western - style restaurant was first opened in Culver
City, California on January 27, 1958 by pioneering restaurateurs
Del and Helen Johnson, The name ‘Sizzler’ comes from
‘sizzle’ sound of steak on the hot plate.
The launch menu was simple - two types of steak plus
a salad and rolls. By the early sixties, Del and Helen
added hamburgers and sandwiches to the menu and expanded
to three locations in suburban Los Angeles. Later, Mr.
Johnson started operating Sizzler under franchise concept,
which proved to be very successful with rapid growth
to 140 restaurants in California.
In late 1966, Del and Helen decided to retire and
sold their Sizzler business to Jim Collins, who later
became the largest fast food franchiser on the US’s
West Coast.
In 1985, Collins Foods International, controlling
the Sizzler franchise, moved the brand into the Australian
market with its first location in Annerley, a suburb
of Brisbane, before expanding throughout Queensland,
New South Wales, and North and West Australia.
In Thailand, the Sizzler franchise is handled by SLRT
Limited, a subsidiary of The
Minor Food Group Plc, one of Thailand’s most successful
restaurant operators.
The first location opened on January 9, 1992 on the
2nd floor of the Fifty Fifth Plaza, Sukhumvit 55, Bangkok.
Later, Sizzler Thailand expanded into 37 restaurants
with 26 in Bangkok and 11 in major provinces.
Click here for Sizzler locations.
SLRT Limited follows the successful recipes of Sizzler
worldwide. The Sizzler menu features, not only a healthy
variety of freshly prepared steaks and seafood but also
delicious chicken dishes, combination meals, burgers
and the famous unlimited soup, salad, pasta, fruit and
dessert bars.
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